Project Overview and Objective: Initiated for Harold Washington College to boost enrollment, the "Real Stories, Real Success" campaign showcased student achievements, aiming to personalize the college experience and solidify its reputation as a hub of success for potential students.
Design Strategy: Harold Washington College's "Real Stories, Real Success" campaign showcases student and alumni achievements with minimalist visuals in the college's branding colors. Strategically placed print ads aim to instill pride and emphasize the college's impact on success stories.
